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Industry

Injection Molding for Retail Displays

A store display has a fixed launch date, a brand color that must match the packaging, and a shopper who will pull on every hook. Missing the date is often worse than any defect.

The calendar

Displays are built backward from a store date

A product launch, a seasonal reset, or a promotion sets the deadline.

Display programs start from the day the fixtures must be in stores and work backward through shipping, molding, sampling, and tooling. That makes early design review worth more than usual. A change found after steel is cut costs time the launch does not have.

Quantities swing widely. A pilot in a handful of stores comes first, then a national rollout if the pilot works, then years of replacement hooks and trays. One tool that serves all three, with no minimum order, fits that pattern.

Process

Injection molded or thermoformed display parts

Both are common in stores. They suit different parts.

Thermoformed

  • Suits large, shallow trays and one sided shapes
  • Tooling often costs less up front
  • Hard to form hooks, clips, and snap features

Injection molded

  • Suits hooks, pushers, dividers, and anything that clips on
  • Detail on both sides, with snaps and mounting features built in
  • Often a lower cost per part once volumes build

On the shelf

Common display parts and the usual resin

Most display parts trade a little performance for looks and cost.

PartWhat mattersUsual resin
Peg hooks and scan hooksHolding weight at the tip without droopingPolycarbonate or glass filled nylon
Pushers and dividersSmooth sliding and a spring that keeps product at the frontAcetal slides, polystyrene or ABS dividers
Clear covers and product windowsClarity, and surviving shoppers and cleaningAcrylic for clarity, polycarbonate for toughness
Sign holders and shelf clipsA firm clip onto shelf edges of many sizesPolypropylene or ABS
Counter display basesBrand color and a finished lookABS or HIPS, painted or printed

Clear parts

Clear parts that still look new after the first month

Shoppers touch clear covers constantly, and staff clean them with whatever spray is at hand.

  • Acrylic is clearer and scratches less, but cracks if it is dropped or overtightened
  • Polycarbonate survives hits but scratches more easily and can craze under some glass cleaners
  • Gates and flow lines show through clear parts, so gate position is decided with the visible faces in mind
  • A polished tool surface is what makes a clear part clear, and it has to be protected in the tool for the life of the program
White glossy shells, clear cups and covers, gray housings, and pump caps on a gray bench

FAQ

Questions from display and fixture teams

Can you match a brand color from the packaging?

Yes. Send a physical sample or a color standard. The resin is colored to match, and the approved color is kept for later orders.

Can logos go on the display parts?

Yes. Pad printing, silk screening, hot stamping, and painting are all available after molding, and simple logos can be molded in.

Can a whole display kit come from one tool?

Often. A family mold can make a set of related parts, such as a tray, its divider, and its clips, in one shot, which keeps kits complete.

Can you pack parts by store?

Assembly and packaging are available after molding, so parts can be kitted and packed to suit how they ship to stores.

Keep reading

Related guides

Trays, clear resins, and printing on display parts.

Trays

Product trays and inserts.

Trays

Next step

Start from the store date

Upload CAD with the date fixtures must be in stores, the brand colors, and the pilot and rollout quantities. DFM reviews the parts early to protect the schedule. NetProto manufacturing is ISO 9001 certified.